North Liberty, Iowa
The Backstory of the Beard Balm
About Me
My name is Joe Schmuecker and I’m the creator of Schmuck’d Up Beard Balm. My wife and I are both Emergency Department nurses and We have two beautiful little girls.
The why behind
In our department we are required to wear black scrubs. I was constantly having to lint roll my chest because of all of the beardruff that would collect. I started using oils and balms which helped resolve most of the issue. If you have ever bought balm or beard oil you know its pricey. I would spend $30-$40 on products. I did some research and created my own formula and decided to go all natural as most of the good stuff is refined in commercial products. I created my first batch for myself and let a couple of my friends try it out. Next thing I know I sold over 200 tins in a month and have had awesome feed back. And now, here we are!
The process
Schmuck'd Up's products are made in small batches. We do this to maintain consistency between products. Each batch is heated to a defined temperature and held at that temperature for 20 minutes. During that time we had additional oils in. Once the product is ready, fragrance oils are added and the product is cooled as quickly as possible to prevent separation of proteins/oils during the cooling process. They are then cured at 65 degrees for several days. The end result is the balm that you have all known to love.